Friday 16 November 2012

Logos of famous automotive companies





















BMW

The company’s circular white and blue logo is portrayed as the movement of an aircraft propeller with the white blades cutting through a blue sky. The German automobile company, Bayerische Motoren Werke is popularly known as BMW.


 Rolls-Royce

One of the oldest car manufacturers Rolls-Royce is very well known for its mascot on the bonnet of its cars. The silver lady also known as the Spirit of Ecstasy is in the form of a woman leaning forwards with her arms outstretched behind and above her.It was designed by Charles Robinson Sykes and carries with it a story about a secret passion between John Walter Edward Douglas-Scott-Montagu, a pioneer of the automobile movement and his secret love and the model for the emblem, Eleanor Velasco Thornton.

Toyota

There are three ovals in the logo, the two perpendicular ovals inside the larger oval represent the heart of the customer and the heart of the company. They are overlapped to represent a mutually beneficial relationship and trust between each other.The overlapping of the two perpendicular ovals inside the outer oval symbolize "T" for Toyota, as well as a steering wheel, representing the vehicle itself and the outer oval symbolizes the world embracing Toyota. This logo of Toyota was introduced in October of 1989 to commemorate the 50th year of the company.

Audi

The Audi emblem of the four rings denotes one of Germany's oldest automobile manufacturers. It symbolizes the merger in 1932 of four previously independent motor vehicle manufacturers: Audi, DKW, Horch and Wanderer. These companies are the foundation stones on which the present-day AUDI AG is built.

Mitsubishi

The name Mitsubishi refers to the three-diamond emblem. ‘Mitsu’ means three while ‘Hishi’(pronounced as bishi) means water chestnut. The logo is said to be an arrangement of two family crests; the three-oak-leaf crest of the Yamauchi family, Lords of Tosa, where Yataro was born, and the three-tiered water chestnut crest of the Iwasaki family.

Mercedes-Benz

Classified as one of the luxury automobiles, Mercedes-Benz has a corporate logo which describes the three-pointed star enclosed in a circle. This star was included in the design intended for use on the radiator grille and became a registered trademark in August 1923.

Hyundai

The corporate logo of the Hyundai Motor Company is a circled slanting capital H. The company was established in 1967 and Cortina was the company’s first model which was released in cooperation with Ford Motor Company in 1968.

Honda

The capital H inside a square symbolizes distinguishes Honda from the other cars. The Honda Motor Company has been one of the largest motorcycles and automotive manufactures since the 1950s.

Renault

Renault cars are recognized by its diamond logo and have been through many changes since it first was used in 1925. This French multinational vehicle manufacturer was established in 1899.










Chevrolet

Although many variations in coloring and detail of the Chevrolet bowtie has changed over the years since its introduction in late 1913, its essential shape has never changed. In 2004, Chevrolet began to phase in the gold bowtie that today serves as the brand identity for all of its cars and trucks marketed globally.

Volkswagen

Volkswagen means ‘people's car’ in German. The company is was founded on 28 May 1937 and headquartered in Wolfsburg, Germany. The current Volkswagen logo, which reads a V and a W inside a circle, was redesigned in 2000.

Jaguar

The leaping jaguar is the emblem used on the bonnet of the cars. Jaguar was founded as the Swallow Sidecar Company by Sir William Lyons in 1922 and is now a subsidiary of the Indian company Tata Motors.









Ferrari
  
The well known symbol of the Ferrari cars is the black prancing stallion on a yellow shield with the letters SF for Scuderia Ferrari and also has three stripes of colors green, white and red on top representing the national colors of Italy. The company was founded by Enzo Ferrari in 1929 as Scuderia Ferrari.

Bentley

Bentley distinguishes its cars with a winged B badge on the hood of its cars. The Bentley Motors was founded in 1919 by W. O. Bentley and is now owned by Volkswagen.

 Lamborghini

Ferruccio Lamborghini founded Automobili Ferruccio Lamborghini in 1963 and it is said that the world of bullfighting is a key part of Lamborghini's identity. It is believed that Lamborghini was so impressed by the Spanish fighting bulls when he visited the Seville ranch of Don Eduardo Miura, a renounced breeder of the bulls that he decided to adopt a raging bull as the emblem of the company.

Porsche

The centre of the crest shows a black horse rampant, an expression both of forward thrusting power and a derivation of the city seal. The team at Porsche was giving a clear sign of the bond they felt with the town in which they were based and now every Porsche has been duly armed with this logo.The emblem of Porsche was initially put together out of elements from the history of Württemberg-Baden, as the political region was still called at that time: stylised antlers and the state colours of red and black.

Aston Martin

The full name against a pair of wings is a die-cast emblem is what the company adopted to show off on the radiators of the cars manufactured. Lionel Martin and Robert Bamford founded Aston Martin in 1913.(Photo: Getty Images)
Can you think of any more logos of car brands that are global giants?


Please share your suggestions by posting a comment below.. !


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